Privacy Policy

Last updated March 15th, 2026

This page ("Privacy Policy" or "Policy") provides our policies and procedures for collecting, using and disclosing your information and outlines the security measures we've put in place to protect the information that you store using LeadFire Systems, LLC.'s ("LeadFire Systems") services, including the services made available through this web site, and any other software or services offered by LeadFire Systems in connection with such services (the "Services"). By using these Services, you consent to the collection, transfer, processing, storage, disclosure and other uses of your information described in this Privacy Policy.

What information does LeadFire Systems collect and store?

Personal Information

When expressing an interest in obtaining additional information about the Services or registering to use the Services, LeadFire Systems requires you to provide your personal contact information, such as your name, company name, address, phone number, and email address (these are referred to below as your "Personal Contact Information"). When purchasing the Services, LeadFire Systems also requires you to provide financial and billing information, such as billing name and address, credit card number, and the number of employees within the organization that will be using the Services ("Billing Information").

Data, Diagnostic & Login Information

Using LeadFire Systems's Services, you will be able to create, upload, store and share information such as company description, email ID, logo, photos, custom emails, user email IDs, etc. (this is collectively referred to below as "Data"). This information will be stored and maintained on LeadFire Systems's web site. If you run into technical errors in the course of using the Services, LeadFire Systems may request your permission to obtain a crash report along with certain logging information from your system documenting the error ("Diagnostic Information"). Such information may contain information regarding your Operating System version, hardware, browser version (and .NET version information in case of Windows systems), and your email address, if provided. Additionally, certain login information is maintained in a cookie stored locally on your computer (i.e. not on a server) in order to streamline the login process ("Login Information").

Analytics Information

As you navigate LeadFire Systems website and use our Services, LeadFire Systems may also collect information through the use of frequently used information-gathering tools, such as cookies and Web beacons ("Website Navigational Information"). Website Navigational Information includes standard information from your web browser (such as browser type and browser language), your Internet Protocol ("IP") address, and the actions you take on LeadFire Systems's website (such as web pages viewed and links clicked). Collectively, this information is referred to as "Analytics Information."

Third party vendors, including Google, use cookies to serve ads based on a user's prior visits to your website or other websites.

Google's use of advertising cookies enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the Internet.

Users may opt out of personalized advertising by visiting Ads Settings or by visiting www.aboutads.info.

Geo-Location Information

LeadFire Systems does not collect any information regarding your real-time geo-location while using the Services; however, it may do so at some point in the future. We will request your permission before collecting such information.

What does LeadFire Systems do with the information it collects?

LeadFire Systems uses the information it collects in the following ways:

• Personal Contact Information - We use this information primarily to administer our Services to you and provide you with updates and product announcements. Per the Privacy and Conditions, we may use some of your information for marketing purposes, as explained below.
• Billing Information - LeadFire Systems does not store any Billing Information on its servers. Instead, we use a payment provider, Stripe (www.stripe.com), to store and process all payment related transactions. Find information regarding Stripe's privacy policy here.
• Data, Diagnostic Information and Login Information - We use this information solely for the purpose of administering and improving our Services to you.
• Analytics Information - LeadFire Systems may use your Analytics Information in conjunction with an analytics service such as Google Analytics to monitor and analyze use of the Services, for the Services' technical administration, to increase the Services' functionality and user-friendliness, and to verify users have the authorization required for the Services to process their requests.

Sharing & Disclosure of Private Information

Third Party Applications and Your Use

LeadFire Systems provides users with the ability to link to their Data on third party sites such as Facebook, Instagram, X and LinkedIn. Such linking is at the complete discretion of users. Because of this, LeadFire Systems cannot be held responsible or liable for the linking of user's Data to such third party sites, nor for how these third party sites use such links.

Marketing and Publicity

Per our Privacy and Conditions, you agree to permit LeadFire Systems to identify you as a customer and to use your name and/or logo in LeadFire Systems's website and marketing materials.

Sale of Personal Information

LeadFire Systems does not sell, rent, or trade your private information to any third parties in any way.

Service Providers and Business Partners

LeadFire Systems may use certain trusted third party companies and individuals to help us provide, analyze, and improve the Services (including, but not limited to, data storage, maintenance services, database management, web analytics, payment processing, and improvement of the Services' features). These third parties may have access to your information strictly for the purposes of performing these tasks on our behalf and under obligations similar to those in this Privacy Policy.

Non-Private or Non-Personal Information

We may disclose your non-private, aggregated, or otherwise non-personal information, such as usage statistics of our Services, in our discretion.

Our Use And Disclosure of Information

LeadFire Systems will not disclose any personally identifiable information about any individual except as set forth in this Privacy Policy. This applies to information about our customers and information our customers provide to us about their customers. We are not limited in any way in our use of non-personal information that does not permit direct association with any specific individual or non-identifiable aggregate information about our users (such as the number of customers who use our services, the geographic distribution of our users, the amount of information located and/or removed, etc.).

Internal Uses of Your Personally Identifiable Information

We collect, store and process your personally identifiable information on servers located in the United States. Due to the unpredictable nature of Internet routing, your information may pass through other countries while in transit to our servers. We use the information we collect about you in order to:

• Develop and deliver our services
• Process your transactions
• Provide customer service and manage your account
• Improve our products, services and marketing.

We provide access to personally identifiable information about our users only to those who require it for the above purposes.

LeadFire Systems will not sell or rent any of your personally identifiable information to third parties. LeadFire Systems, LLC will not share any of your personally identifiable information with third parties except in the limited circumstances described below.

• We share information with service providers under contract who help with our business operations such as payment and order processing, fraud investigation, bill collection, and information management and analytics. If content generation is included in your services, we may share information with service providers under contract to create, edit and/or publish such content. These third parties are obligated to protect your information and are contractually prohibited from using your personally identifiable information for any other purpose. They are never permitted to share your information with any third parties. They are authorized to use your personal information only as necessary to provide these services to LeadFire Systems, LLC.
• We disclose information that we, in good faith, believe is appropriate to cooperate in investigations of fraud or other illegal activity, to conduct investigations of violations of our Privacy of Use and/or to protect our right, protect your safety and the safety of others.
• We disclose information in response to a subpoena, warrant, court order, levy, attachment, order of a court-appointed receiver or other comparable legal process.
• When a user signs up for a co-branded version of our service through links to LeadFire Systems, LLC.com from our co-branded partner's website, LeadFire Systems, LLC will share with the co-branded partner that user's name, e-mail address and physical address in order to provide enhanced integration between LeadFire Systems, LLC's services and the services of our co-branded partner.
• We disclose information to your agent or legal representative (such as the holder of a power of attorney that you grant, or a guardian appointed for you).
• We share information with companies that provide public relations and marketing services for us.
• As with any other business, it is possible that in the future, LeadFire Systems, LLC could merge with or be acquired by another company.
• We share your information with our parent, subsidiaries and joint ventures to help coordinate the services we provide to you, enforce our terms and conditions, and promote trust and safety.

Data Retention

We will retain your information for as long as your account is active or as needed to provide you the Services. If you wish to cancel your account or request that we no longer use your information to provide you the Services, you may delete your account (this will be done by LeadFire Systems, LLC's customer care team). If you delete your account, your Data will no longer be stored in our servers. While we try to delete your Data from our servers as quickly as possible, please be aware that there may be a delay from the time you delete your account to the time that your Data is removed, and that some of your Data may continue to exist for a period in backup copies.

Data Security

LeadFire Systems, LLC takes the security of your personal information seriously and implements reasonable administrative, technical, and physical safeguards designed to protect the information we collect from unauthorized access, use, disclosure, alteration, or destruction.

These safeguards include secure SSL/TLS encryption for data transmitted through our website, access controls that limit information to authorized personnel, authentication procedures, secure hosting environments, and routine monitoring of our systems and services. We also work with trusted service providers that are contractually obligated to maintain appropriate security measures when processing information on our behalf.

While no method of electronic transmission or storage is completely secure, LeadFire Systems, LLC uses commercially reasonable efforts to protect your personal information and regularly reviews its security practices to help maintain the confidentiality, integrity, and availability of the data entrusted to us.

Changes To Privacy Policy

If we decide to make material changes to our Privacy Policy, we will notify you by e-mail through the primary e-mail address specified in your account and/or post those changes to this Privacy Policy on the Website homepage prior to the changes taking effect. You are responsible for ensuring we have an up-to-date active and deliverable e-mail address for you.

You are also responsible for regularly reviewing the Privacy Policy and related documents. We reserve the right to modify this Privacy Policy at any time. No amendment to or modification of this Policy will be binding unless in writing and signed by a duly authorized representative of LeadFire Systems, LLC, or posted to the Site by a duly authorized representative of LeadFire Systems, LLC.

In the event that LeadFire Systems, LLC goes through a business transition, such as a merger, an acquisition by another company, or a sale of a portion of its assets, users' personally identifiable information will, in most instances, be part of the assets transferred. Users will be notified via prominent notice on the site for 30 days after a change of ownership or control of their personally identifiable information.

European Union Data Protection

If you reside in the European Union ("EU"), United Kingdom, Lichtenstein, Norway, Iceland or Switzerland, you may have additional rights with respect to your personally identifiable information (otherwise known as Personal Data). These rights may include rights under the EU's General Data Protection Regulation ("GDPR").

In addition to the principles, practices and policies set forth above in this Privacy Policy, LeadFire Systems, LLC has adopted the following principles to govern its collection and processing of Personal Data:

• Personal Data shall be processed lawfully, fairly, and in a transparent manner.
• The Personal Data collected will only be those specifically required to fulfill LeadFire Systems, LLC's obligations to deliver the LeadFire Systems, LLC service.
• Personal Data shall only be retained for as long as it is required to fulfill contractual requirements.
• Personal Data shall be adequate, relevant, and limited to what is necessary in relation to the purposes for which they are collected and/or processed. Personal Data shall be accurate and, where necessary, kept up to date.
• The data subject has the right to request from LeadFire Systems, LLC access to and rectification or erasure of their Personal Data, to object to or request restriction of processing concerning the data, or to the right to data portability. In each case such a request must be put in writing to LeadFire Systems, LLC.

About the California Consumer Privacy Act (CCPA)

Effective on January 1, 2020, the California Consumer Privacy Act (CCPA) allows California residents to obtain certain information collected by the business with whom they have established business relationships.

If you are a California resident, you may exercise certain rights to access, restrict, or delete your personal information by submitting a request through this link.

Community

Our Services may include publicly accessible community services such as blogs, forums, and wikis. Please be aware that any information you provide in these areas may be read, collected, and used by others who access them. Your posts on these communities may remain even after you cancel your account.

SMS Communications

By voluntarily opting in through the SMS consent checkbox(es) on our website, you consent to receive SMS messages from LeadFire Systems, LLC based on the preferences you selected. Customer care and promotional SMS consent are collected separately, and you may opt in to receive customer care messages, promotional messages, or both.

Customer care messages may include responses to inquiries, estimate follow-ups, appointment coordination, missed-call responses, customer support replies, review requests, and other service-related communications. Promotional messages may include special offers, discounts, event promotions, product updates, and service announcements.

Message frequency varies. Message and data rates may apply.

You can opt out of receiving SMS messages at any time by replying STOP. For assistance, reply HELP.

LeadFire Systems, LLC does not sell, rent, or share your phone number or SMS consent data with third parties or affiliates for marketing purposes. SMS opt-in and phone numbers collected for SMS communication purposes are used solely for the purposes for which you have provided consent.

Questions, Complaints and Contacts

If you have any questions regarding this Privacy Policy, please contact us at info@leadfiresystems.com, or by U.S. mail at the address below: